The company is putting in place strategies that will ensure that it will attain competitive advantage and at the same time comply with the Intellectual Property Rights. The report indicates that globalization of trade is set to be boosted by the production of new products annually (Anwar and Hassan, 2004: 111).
The introduction of new products is one of the strategies that have been adopted to ensure that the company continues to export more products as well as provide enough products that meet the needs of their clients. The production of new products annually also aims at meeting the needs of the clients since diseases are emerging each passing day. This strategy helps to keep the company in the top list of companies whose products are on demand (Bangladesheconomy, 2010: 3).
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