Another study by Ehrlich showed how a certain group of respondents responded to stereotypes and how they went about stereotyping African Americans and Jews. This was done by letting the student offer a statement and asking whether the statement could be categorized as being applicable to African Americans, to Jews, to both of these groups or neither of them.
The results showed that not only was the stereotyping of these groups generalized in nature, the number of stereotypes attributed to them was generalized as well. What was not generalized was the specificity to which each group was stereotyped. The author concluded that the reasoning behind this specificity was the most intriguing question and that determination of the origin of such stereotypes may lead to new observations regarding the source of prejudice (Ehrlich, 1962).
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