Sample Term Paper

Looking at the case of Southwest airlines their mission has enabled them to develop their corporate level strategies.

This is due to their strategic portion which is at all levels of Southwest’s business, and which starts with its workforce, this implies that they carefully select and train their employees to show and depict the image of the company. in addition, those who apply to work in Southwest are put through a selection process, which is strenuous since the company is aimed on getting people who have the right attitudes to the company. Additionally, the company invests heavily in treating its employees well. For example, southwest airlines are able to practice profit sharing with the employees. This is very vital since they encourage employees to personally have a vested interest in the company. This has created a room for salary negotiations. They also give their employees good medical and dental benefits that are important in this age of rising healthcare costs.

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